The caravan market is booming in the recession and its changing image is adding to the sector's appeal.
British holiday makers are shunning expensive foreign breaks and turning to traditional caravan and camping holidays in the UK. The Caravan Club reported bookings up 40 percent from the same time last year. The rising popularity could create new jobs as additional staff are taken on to cope with demand. The Caravan Club confirmed its members generated 183 million pounds last year by shopping, eating out, buying local produce and visiting attractions.
I have a big problem with this claim of an increase in bookings up 40 percent from the same time last year for the Caravan Club, They have a major problem in their booking system because they do not require a deposit for these bookings, when the booking site opens they are swapped my members having to book the weekend dates for the year ahead on that day, in fact the demand was that bad this year the booking process was stopped with in hours, and a new date was re-arranged.
What I think is happening is more and more members each year are having to book all their weekends that they "might" want with in days of the booking site opening, this results in more and more "no shows" at the sites on some popular weekends, the system says the site is "full" right up until Friday night when in fact there will be a lot of no shows because there is no action taken against these "no show" members.
It would be interesting to see what percentage increase the Camping & Caravan Club have had, as this will be more like the true figure as they require a deposit when booking, and if you don't turn up as per the club rules
"If a booking is not taken up, the refundable deposit will only be returned in extenuating circumstances via written application to the UK Club Sites Department at Head Office in accordance with our Refund and Cancellation Policy."